Baby Boomers
Baby Boomers value optimism and involvement; however, family
is disintegrating. They feel that education is a birthright. They prefer to use
touch-tone phone as a means of communication. According to Pew Research,
Boomers use more apt to use the internet as a tool to research information such
as health information, purchase items, bank online, and visit government
websites. I interviewed my Dad and he prefers to receive phone calls. He doesn’t
understand the reason for texting when you can just them the person and ask
them the question.
Generation Y (Millennials)
Generation Y values skepticism, fun, and informality. They
are known at latch-key kids due their parents (Baby Boomers) long work hours.
Education is viewed as way to promote one-self to their desired career. They
prefer to communicate via cell phone and only want to be called while at work. Technology
has been way of life for Gen Y. We grew up using computers in school and the phrase
“Google it” to some extent refers to our critical thinking skills. It’s no wonder
why we are so accustomed to using the internet and social media/networking
activities. According to Pew Research, Gen Y is most likely to use the internet
for entertainment and to maintain communication with friends and family. Websites
such as YouTube and Hulu are example of entertainment website where Gen Y can
watch videos, share their own videos or watch T.V. shows online. Websites such
as Facebook allow Gen Y to stay in contact with friends they grew up with, knew
in school or relatives that they may not live close to.
Baby Boomers and Generation Y have similarities in the way
they use the internet. Both spend a lot of money online and Baby Boomers are
adopting social media. More recently, my Dad has noticed the importance of
technology and has embraced social media. After receiving a laptop for
Christmas he has slowing been learning how to operate it, navigate the web, and
use Gmail. We also recently created a Facebook profile. My Mom has also started
to dabble in technology after my Dad bought her a Google Nexus 7. Moreover, my
parents are now using Skype and Tango as a way for us to communicate and for me
to teach them how to use all their new gadgets. As technology become more pervasive
Baby Boomers are beginning to see the benefits of new technology and starting
to adapt.
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